Fresh crushed olive oil is like fresh squeezed fruit juice in that it contains the most flavor and nutrients, and is best consumed when it is freshest. Old, poorly made, and improperly stored extra virgin olive oil yields fewer, if any, health benefits and less desirable flavor.
All of our fresh fruit olive oils are certified ULTRA PREMIUM (UP) extra virgin. Ultra Premium is the highest quality standard, exceeding all current world standards – it means we have the freshest and finest EVOO in the world. We source from hand selected growers who meet our criteria for picking methods and timing, time to crush, and time to store.